Exclusively for female-led startups, I am partnering with the incredible brand marketer Sarah Colamarino to bring C-Suite level expertise to CEOs and their growing businesses.
FOR FEMALE FOUNDERS ONLY
Beginning a new business is packed with critical decisions – your leadership structure, who’s on the board, funding, refining your strategy and more. But among that list, nothing is more impactful for the health and growth of your business than clearly articulating who you are and what you want to be. It shows up everywhere – with investors, customers, employees. It is reflected in everything you do – from your growth decisions, to your social profile icons to job descriptions for your growing team.
But for many new CEOs, thoughtful and long term brand strategy is not on the list of investments. Finding and choosing boutique agencies is expensive, time consuming and sometimes beyond your expertise, and large powerhouse agencies inflate their fees beyond reach.
That’s where we come in. As two independent consultants with decades of Fortune500 brand experience between us, we can be your Ferrari in your Honda budget. There’s no fat to trim from our work with you - our approach is streamlined and efficient. We can help you articulate your brand clearly and concisely, while setting up the operations needed to ensure the pulse of your mission and purpose comes across in your business strategies and on all your platforms.
The result – clear communication that sets you apart from other start-ups, helping to attract capital, recruit the best employees, and deliver a powerful customer proposition.
Working with some of the biggest players in the entertainment, media and technology industries, Angela has held a crucial seat at the table during branding (and rebranding) initiatives at HP, NBC, Focus Features, AGBO Pictures, Operation Smile and more. With over two decades of building some of the most beloved brands in media (InStyle, People, iVillage, Domino), she has deep expertise in building audiences, engagement and staying relevant in today’s shifting landscapes.
Bringing deep expertise, experience and leadership in business strategy, brand, marketing and corporate communication, Sarah has over 30 years experience at Johnson & Johnson. There she led multiple branding and communication groups across business units, and was the architect of rebranding of Johnson & Johnson at the corporate level. Today, Sarah specializes in helping start-ups, mid-tier companies and NGOs articulate their brand, while providing ongoing counsel to CEOs.
Never shy to roll up our sleeves, we start with the big picture strategy.
We bring expertise in multiple aspects of branding, with deep expertise in social, leadership and owned content to get your business started.
We have unique combination of large company and start-up experience, strategy and execution, and a passion for helping businesses win.
We are hands on, and listen to founders and their most valuable employees.
We quickly create business and branding strategies that reflect our collective best thinking.
With a unique combination of our own strengths, we also can draw on other proven partners as needed in design, video production, and more.
Or – we can create templates that enable you and your team to execute plans with more expertise and impact than you thought possible.
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